We teamed up with Netflix and the Duffer Brothers to create two exclusive Stranger Things Pringles flavors. Instead of a basic ad, we released a hero film packed with Easter eggs to challenge the fans. Anyone who solved the riddles got free Pringles. We also promoted the launch across several locations in LATAM.

Brazil is back again to the UN Hunger Map. So Alelo food benefits decided to find a solution to face this social problem with Minecraft gamers through the Gaming for Good Challenge. For every virtual food item collected by players, Alelo has donated real food to families in need.

Pringles kicked off its first campaign in Brazil to launch their new pizza-flavored snack. Unlike the others, this time we’re offering a real pizza taste, and surprisingly, the audience got to pick which pizza flavor would be the official one for this edition.

For the first time ever, Ruffles, Cheetos and Baconzitos got together in a new flavor. It really seems like a fanfic, is'n it? It was exactly what we thought! So, we invited all Ruffles fans to imagine with us how it happened, then we turned these fanfics into ad films.

Risqué nail polish got together with Netflix to launch the Penelope Collection. A nail polish collection inspired by the Bridgerton series. In order to promote the release in Brazil, we invited the interviewer and creator Blogueirinha to "say yes" for someone's marriage request. In fact, she was "saying yes" for her favorite colors.